New Era Outdoor Camper Pack

With autumn feels all over Stockholm, the season for appropriate headwear has come to full fruit. Still sunny and temperatures higher than we usually would expect, it’s pretty destined to take a trip to the famous Swedish archipelago or hit-up a lake nearby to enjoy those last moments in (warm) shaded peace. And what better way to celebrate the seasons with a brand that has ever since its foundation in the 1920s steadily influenced what we wear on our heads – correct, who else than New Era. Leading a candid conversation of what “timeless” is, the New York-based brand spreads uncompromising energy, upending the industry from within, writing the textbook that we currently follow of what to wear “on top.” Deeply rooted in sportswear but with a unique conceptual approach, New Era has always embraced how we dress and just created the absolute best version of them. Now, they followed us for a day trip to the dreamy waterside to give their Outdoor Camper Pack collection the deserved spotlight.