SNS Presents: Project Åsö

Located just a stone's throw away from our OG store in Stockholm is the Åsö basketball court. To some, it’s been just another deserted basketball court close to losing its purpose. For us, the Åsö court was a place where kids met like-minded kids from all over Stockholm to ball, talk sneakers, and share music in the early 90s but over the years it started to deteriorate.

Today we breathe new life into the court together with Stockholms Stad and SISAB. So it can be that meeting place again. To inspire a new generation.

To invite all of our community to come and see the new colorful court, we hosted a block party with a 3 on 3 tournament, live music, and an all-star game where SNS co-founder and Creative Director Erik Fagerlind took on Team Ben Gorham. In addition we made a small capsule collection inspired by the court, featuring a basketball, a t-shirt, and a hoodie.

If you are in town make sure to swing by the court on Blekingegatan 55, 118 94 Stockholm.

Come as you are!